Three quarters of residents who took part in a survey want to see a community shop opened in Wigginton.
Despite having a population of nearly 1,500 people, residents currently have to head to nearby Tring or elsewhere if they want to get their weekly shop.
And a group of residents are now acting, with the help of the parish council, to try to build a shop that would also act as community hub.
A survey, which closed in January, gauged the views of residents as to whether they would like to see such a shop.
And Deborah Simcock, who helped to run the survey on behalf of the Wigginton Shop working group, said that there were more than 300 responses from the 600 households in the village.
Deborah told the Gazette: “The support has been phenomenal, three quarters of those who responded felt that a community shop would be important.
“We are now at the stage where we are starting to formalise the project, so we are putting a working group together to find out where the site will be – as well as putting in legal agreements.
“It’s in the very early stages and the next stage from the community perspective is to hold a public consultation where some of the visions will be presented, such as the site, appearance and business plan.”
The group would not expect any shop to be opened within this calendar year.