TV campaign snowman helps raise hospital cash

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The snowman seen by millions of TV viewers in the iconic John Lewis Christmascampaign has been donated to a hospital children’s ward – and you could bid to win it.

Starfish Ward at Watford General Hospital, which cares for sick children from the Dacorum area, is an acute admissions ward that cares for patients up to the age of 16 years old, with acute and chronic medical and surgical conditions.

The Watford snowman, which has made its home in the local department store during the festive season, is now making its journey to Starfish ward for all to enjoy on Christmas Day and beyond.

Pearl Robson of John Lewis Watford said: “The snowman has been a real hit and we are delighted to donate it to such a good home in time for Christmas..

Zoey Pullar, a senior sister on Starfish Ward said: “The children will be thrilled to see him.  We are also very grateful for the opportunity to auction our donated snowman post-Christmas to help raise money for our ‘Light up the Lighthouse Appeal’.

“Lighthouse is the high-dependency area of our ward where children who require high intervention care are nursed. 

“These children are acutely unwell and admitted in emergency situations. They receive highly-specialised treatment in this area and are constantly monitored until their condition stabilises, or an intensive care team is required to transfer them from Watford to a paediatric intensive care unit.”

The snowman will be sold off through a blind auction which will open on the hospital website at midday on Christmas Eve and will run until midday on New Year’s Eve.

To place a bid or find out more visit the auction page on the Trust website from midday on 24 December.