Members of a local Rotary club have busted their fundraising target after collecting more than 10,000 bras for charity.
The Wendover branch appealed to local women to donate their unwanted bras to Breast Cancer Care through their BUST project.
The club had set itself the target of collecting 10,000 bras by July 1, 2013, and it successfully topped that total - by just four bras.
Pictons Solicitors on Tring High Street helped the effort considerably with their ‘bra tree’, which produced two large bags of bras from the office alone.
The total weight was around 500kg, and the scheme offers a £1 per kilo donation for a chosen charity, meaning the bra drive raised £500 for Breast Cancer Care.
After collection, all the unwanted undergarments are sent to BCR Global Textiles which then sorts and sells on the bras to Third World countries, which in turn encourages micro-trade in developing countries.
Post-operative women in the Third World benefit from the bras, and the remainder are sold as textile scrap.
A spokesman for the group said: “We are very grateful for such a great support network from our friends, friends of friends, families, neighbours and colleagues and we plan to continue this worthwhile venture for another year.”
Following its success, the group has now set itself a new target. It aims to raise the total by 5,000 – to 15,000 bras – by July 1 next year.
If you would like to contribute, deliver your unwanted bras to bra banks in various locations in Wendover and Tring. To find out where, click here to visit the website, and then click on BUST in the side menu.